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Kia sells 2 lakh Seltos within 2 years and adds 1.5 lakh connected cars. Kia has announced that they have rejoiced the two-lakh sales mark of its flagship product for the country – the Seltos. The company has said that it also affirms a leading position in the connected car revolution with 1.5 lakhs connected cars sold.
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Commenting on this Mr. Tae-Jin Park, Executive Director and Chief Sales & Business Strategy Officer, Kia India said, “Success milestones are always a huge boost to motivation as it enhances our passion for serving customers better. These back-to-back milestones are a testament to our commitment to bringing a revolution in the auto industry and catering to the new age, young-at-heart dynamic buyers with class-leading premium products. The Indian PV market is undergoing a transformation due to changing customer trends, increased desire for the latest features, and cutting-edge connected-car technology. We have made a conscious decision to launch game-changing products in popular segments introducing customers to a whole new experience of owning a Kia. Witnessing such immense love and trust for brand Kia in just two years is truly humbling for us.”
Furthermore, the brand has also said that the Seltos has been contributing over 66% of KIN’s total sales, while 58% of Seltos sales come from its top variants, the automatic options of the vehicle contribute to more than 35%. The Seltos customers also show their affinity towards diesel powertrain, which adds a healthy 45% to the overall matrix. The newly launched iMT variant of the Seltos has also seen a lot of traction in less than four months of its launch.
On the other hand, 1.5 Lakh Connected Cars sales affirm the brand’s technological advancement and understanding of the vast Indian market. In a report shared by the brand, the Seltos HTX 1.5 Petrol variant is the customers’ preference to drive a connected Kia home.
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