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MG Motor India introduces the concept of Car as a Platform (CAAP). With software at the heart of vehicle development, the carmaker says that they will be building an ecosystem of various in-car services and subscriptions in the areas of utility, entertainment, security, consumer payment and more. It will create various possibilities which will evolve with time, creating safer and smarter driving experiences.
The brand says that they are using services like Blockchain, Machine Learning and Artificial Intelligence amongst others to form the support system for CAAP. This will further enable the development and application of services and subscriptions to support the increasing trend of on-demand in-car needs for the convenience of the customers.
Over time, CAAP would enable customers to engage with third-party partners across different fields such as entertainment, insurance etc., to avail economic benefits and experience personalized engagement throughout their ownership period as per their choice, need and selection too.
They have also said to offer opportunities to developers to create applications, services and various subscription models. MG even introduced CASE (Connected, Autonomous, Shared, Electric) recently which is doing a good job and now they expect CAAP to take it to a whole another level. They are building further on the overall stance of Auto-Tech.
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