Casio India launches EDIFICE line of Watches, made in collaboration with AlphaTauriF1 #Casio
Casio India, a leading watch brand on Wednesday launched it’s new EDIFICE line of high-performance metal chronographs in collaboration with the F1 Scuderia AlphaTauri team, winner of the 2020 Italian GP. A true testimony of ‘Speed and Intelligence,’ the limited-edition watch ECB-20AT is a marriage of technological innovation and the passionate pursuit of the speed of both EDIFICE and Formula One circuit.
For those wondering, Casio has been an official partner of the Scuderia Toro Rosso Formula One team since 2016. The ECB-20AT collaboration model is the first since the team changed its name from Scuderia Toro Rosso.
Navy-blue case and band, inscribed with the team logo on the dial, case back, and band, part of a design infused with the world view of Scuderia AlphaTauri, is sure to cast a spell on the sporty men out there.
The ECB-20AT is based on ECB-20 model and is equipped with a Schedule Timer and leather band inscribed with the team logo. The face is made of scratch-resistant sapphire crystal, tough enough for team mechanics to use in the paddock and pits.
The watch also automatically adjusts the time when paired with a smartphone using a dedicated app. ECB-20AT is a true companion of team members who travel around the world and need to schedule things down to the minute.
For those of you unaware, Scuderia AlphaTauri is a racing team whose roster is filled with up-and-coming young drivers. The team marks a new start in the 2020 season, having changed its name from Scuderia Toro Rosso to Scuderia AlphaTauri.
With team driver, Pierre Gasly’s Italian Grand Prix win in September 2020, the Scuderia AlphaTauri Formula One team is gaining even more attention.
The team brings its youthful energy, racing cars powered by outstanding technological innovation, and the passionate pursuit of speed to the Formula One circuit.
Believing these qualities perfectly match the EDIFICE brand concept, Casio has been an official team partner since 2016. Casio and EDIFICE logos will appear on drivers’ racing suits, as well as on the nose sections of the team’s race cars, for the 2020–2021 seasons.